We Apple: Adobe responds to Jobs' disdain with love

After what Manzana he's tired of repeating over and over why Flash It's ****, the people of Adobe decides to respond with kisses and hugs. Instead of insulting Jobs' refusal, Jobs' new ad campaign Adobe opt for a positive message. For example, a button.

We Manzana. What we don't like is anyone taking away your freedom to choose what to create, how to create it, and what you experience online.

Additionally, Adobe included in this campaign a letter from Chuck Geschke and John Warnock (with a sickening sepia photo). In Engadget they have highlighted the best fragments of the letter (which I share in Spanish):

We believe consumers should be able to access their favorite content and applications, regardless of the computer they have, the browser they prefer or the device requirements they need. No company, no matter how big or creative, should dictate what you can believe, how you can believe it, and what you can discover on the web.

When markets are open, anyone with a great idea has the opportunity to innovate and find new consumers. Adobe's business philosophy is based on the principle that in an open market, the best products will ultimately win — and the best way to compete is to create the best technology and innovate faster than your competitors.

We believe that Apple, by taking the opposite view, has taken a step that could undermine this next chapter of the web – the chapter in which mobile devices overtake computers, anyone can be an editor, and content is accessible from anywhere at any time. time.

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Ultimately, we think the question is: who controls the World Wide Web? And we think the answer is: no one — and everyone, but certainly not just one company.

the people of Adobe has good arguments, pointing out one of the most criticized points Manzana: your closure. Yes, Warnock Yes Geshke They are right, but unfortunately, so many good words are accompanied by a bad product, software that no longer works. Lots of love, little results.

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