Skiing: how much does a house in the Italian mountains cost?

The ski season is upon us: many, net of the conditions they will face next winter, want to get back on the slopes, perhaps stopping for more than a day. But, how much does a house in the Italian mountains cost?

A question that is answered by the growing interest that has pushed the demand for the purchase of properties (+ 6.5% compared to 2019) both by private individuals as second homes and by investors, attracted by a large potential pool of ski or mountain enthusiasts.

According to the analysis of Abitare Co. – a real estate brokerage company – the demand of those looking for an apartment to buy in a ski resort focuses in 80% of cases on newly or recently built properties with sizes ranging on average between 60 and 90 square meters. The average cost per square meter. for the purchase of a new or renovated house in a renowned location, it ranges from € 4,500 per square meter. of Bormio in Lombardy, to € 11,000 per square meter. of Cortina d’Ampezzo, in the Dolomites. But the maximum sales values ​​are reached abroad, on Swiss and French bees. Prices are significantly higher than qUelli Italians and Cortina alone, together with Courmayeur, can compete with places such as St. Moritz in the Engadine (€ 25,000 per sq m), Gstaad (€ 33,000 per sq m) and Courchevel (€ 27,000 per sq m).

What are buyers looking for? In the highest market segment, the one with selling prices starting at 7,000
euro up per square meter, high-tech properties (home automation and digital connection) and savings are preferred
energy, located near ski resorts or in the center of the country, which have covered parking spaces, spaces for
private gym and SPA, ski and boot rooms, fireplace, terraces and balconies.

Specifically, how much does it cost to buy a new or renovated home in the main ski resorts? According to the analysis of Abitare Co., the offer in Italy is very wide and varied. Taking some of the most popular destinations, the most exclusive in Italy is undoubtedly Cortina d’Ampezzo, the “Queen of the Dolomites”, a glamorous place with irresistible landscapes, with the mountains, a Unesco heritage site: to buy a new or recent home construction must be expected on average € 11,000 per square meter. (+ 7.8% compared to 2020), but up to € 14,000 in the city center, such as Corso Italia, the main shopping street, and € 17,200 for exclusive chalets.

High prices even in the famous ski resort at the foot of Mont Blanc, Courmayeur. More residential properties
sought after are located in the center, where luxury chalets and new residential buildings with a view are particularly in demand
on Mont Blanc. A residence costs on average € 9,500 per square meter., but with peaks of up to € 13,800 for the chalets
luxury and new residential buildings with views of Mont Blanc.

The resorts in Val Gardena offer a more intimate ski terrain than Cortina D’Ampezzo, and offer 175 kilometers of slopes for both experts and families. Skiers do not come for the glamorous part and for the spotlight, but to ski and relax in the typical atmosphere of authentic Alpine villages such as Selva Val Gardena, Ortisei and Santa Cristina Val Gardena. In particular, to buy an apartment in Selva di Val Gardena the average price is € 8,700 per square meter. (with top values ​​of € 10,200). A few kilometers away is Ortisei, where the average price per square meter. is € 8,100 (with top values ​​of € 12,000), and Santa Cristina with its € 7,300 per sqm.

The analysis also considered famous but cheaper locations such as Bormio (€ 4,500 per sq m), Gressoney-Saint-Jean (€ 4,800 per sq m), Champoluc (€ 5,700 per sq m), Sestrière (€ 6,500 per sq m. ) and Breuil-Cervinia (€ 6,900 per sq m). Prices on average high but well below the most popular European ski resorts. Among the top five we find three Swiss. In absolute first place is St. Moritz, an exclusive tourist destination that hosts numerous international sporting events and which is positioned as one of the most expensive ski resorts in the world: the average price is € 17,000 per square meter, even if they can go up to to € 25 thousand. Gstaad follows, a location chosen by many Russian, Arab, Swiss, French and Italian multimillion-dollar families and celebrities such as Madonna or Roman Polansky. Here the average price per square meter. it is € 16,800, but for some luxury properties it even reaches € 33,000, the highest value in the Alps.

In third place is Verbier, which has recently invested heavily in infrastructure, such as the new Ski Lift that
carries up to 2,100 people per hour. Here the average price per square meter is € 14,800. In the top five there is also the Austrian Kitzbühel (€ 13,500 per sq m), which since 1931 annually hosts the Hahnenkamm trophy on the Streif and Ganslern slopes, and the French Courchevel (€ 13,500 per sq m), a destination of winter luxury renamed from the press as the “Montecarlo
snowy ”or the“ millionaires’ ski slope ”.