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Ray-Ban Stories, Facebook’s smart glasses with a classic look



Ray-Ban Stories, Facebook’s smart glasses with a classic look

Today Facebook and Ray-Ban they announced theirs new smart glassesthe smart glasses born from the collaboration between the two companies. Ray-Ban Storiesthis is the name of the model, they have the classic look of the iconic Ray-Ban and look like normal glasses in all respects, but hide some smart features.

Ray-Ban Stories, the latest generation Facebook smart glasses

Protagonists of the line Ray-Ban Storieswith an unmistakable and iconic style since the 1950s, are the models Wayfarer and Wayfarer Large. Facebook and EssilorLuxottica, parent company of Ray-Ban, were able to develop a smart technology that can be worn comfortably even all day long. The integrated Snapdragon processor, in fact, it does not compromise in any way the style, comfort, aesthetics, nor the weight, which exceeds that of the normal Ray-Ban Wayfarer by only 5 grams. In short, no one will notice that you are wearing smart glasses.

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THE Ray-Ban Stories integrate a dual camera from 5 MP with photo and video functionality, which allows you to capture precious moments in real time from a unique perspective. You can easily record the world, taking photos and videos up to 30 seconds using the capture button or automatically with Facebook Assistant voice commands. In addition, a capture LED light illuminates to alert those around you that you are taking a photo or video.

With open-ear headphones and three built-in microphones, Ray-Ban Stories reproduce high quality sound and voice during phone calls and videos. Beamforming technology and a background noise reduction algorithm ensure a more effective calling experience than specialized earphones would offer.

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In addition to offering an iconic design and innovative technological content, the Ray-Ban Stories will be launched together with a supplementary app, Facebook View (for iOS and Android), which will serve a import, edit and share in a simple way the contents acquired with smart glassess. It will then be possible to upload the contents to all the social apps installed on the smartphone: Facebook, Instagram, WhatsApp, Messenger, Twitter, TikTok, Snapchat and more.

A turning point according to EssilorLuxottica

“This product represents a game changer and shows that consumers are not forced to choose between technology and fashion.” he has declared Rocco Basilico, Chief Wearables Officer of EssilorLuxottica. “They can fully experience every moment and stay connected, all while wearing their favorite Ray-Bans. Our unique approach, which combines decades of excellent craftsmanship, a spirit of innovation and a commitment to offering only cutting-edge technologies, has allowed us to create wearable devices that everyone will love to wear. “

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“Ray-Ban Stories was created to help people live every moment by staying in contact with both those who accompany them and those who are distant. EssilorLuxottica was a phenomenal partner to say the least and, thanks to its commitment to excellence, we were able to create an elegant and quality product capable of redefining expectations in the field of smart glasses. We are launching a completely new way of staying in touch with the world and living intensely the most important moments of life, without sacrificing style. ” he has declared Andrew Bosworth, Vice President of Facebook Reality Labs.

Availability and prices

The Ray-Ban Stories will be on sale at Ray-Ban stores and on the ray-ban.com website starting from September 9th in USA, UK, Italy, Australia, Ireland and Canada. From September 13 will also be available at some Luxottica stores including Salmoiraghi & Viganò and to follow at selected wholesale outlets. Are available in 20 variants of the most iconic Ray-Ban models Wayfarer, Wayfarer Large, Round and Meteor. The price starts from 329 EUR and are available with various types of lenses: sunglasses, prescription, polarized, gradient, Transitions and neutral.