bmw

BMW Motorrad presents The Great Getaway: on tour for 8 days with the R 18

B.MW Motorrad announces The Great Getaway. It is a travel format which will allow enthusiasts to experience the beauty of…

BMW Group: In the future, steel supplies will come from hydrogen and green energy

The BMW Group continues to invest in climate protection and methodically pursue the goal of reducing CO2 emissions at source…

Emiliano Malagoli on the BMW S 1000 RR confirms himself as champion

Driving her BMW S 1000 RR, Emiliano Malagoli confirms himself as the Italian champion of Paralympic motorcycling. This is the…

BMW Italia closes the celebrations of 50 years of cultural activities with the Premiere of the Teatro alla Scala

BMW Italy announces the symbolic closure of the BMW Group’s 50 years of cultural activities with the Before the Teatro…

BMW Motorrad Italia supports the Diversamente Disabili event

L’Association Differently Disabled organized, with the support of BMW Motorrad Italya special day at theracetrack of Magione (PG). For the…

BMW Group re-proposes the #ElectrifYou event to promote the electric

#ElectrifYou is the traveling event that BMW Group Italy proposes again for 2021, after the interest shown last year in…

Everything you need to know about BMW’s Remote Software Upgrade

The new BMW Remote Software Upgrade focuses on expanding the driver assistance functions. In addition, My BMW App offers two…

BMW Motorrad brings the R 18 range to Vintage Cars and Motorcycles

Until next 24 October, the complete BMW R 18 range from BMW Motorrad will be the protagonist at the show…

BMW Italia relies on By My Car as a partner for the BMW Milan branch

BMW Italia chooses By My Car how new dealer of the official network in our country. The French group, which…

BMW R 18 Transcontinental and BMW R 18 B, travel comfortably in American style

BMW adds two new models to the R 18 family, namely the “Grand American Tourer” R 18 Transcontinental and the…

BMW Vision AMBY, the electric concept that adapts to any type of road

“Adaptive Mobility”, this would be the transcription of the acronym AMBY which together with the word Vision gives its name…

BMW Group: Concorso d’Eleganza Villa d’Este 2021, this is where it will take place

BWM Group: Concorso d’Eleganza Villa d’Este, the most exclusive edition of the event to date will take place in Cernobbio,…

Gustavo Sandrucci wins the BMW M2 CS Racing Cup Italy

Gustavo Sandrucci is the first champion of the BMW M2 CS Racing Cup Italy. After winning two consecutive races at…

An improved customer experience for the BMW Roma Urban Store

The BMW showroom, located in via Barberini, features a renewed design and new technology to improve the customer experience. BMW…

BMW Group focuses on the efficient and sustainable extraction of lithium

BMW Group announced a new investment for lefficient and sustainable extraction of lithium. This is a central project for the…

BMW Group presents the #ElectrifYou traveling event

The BMW Group #ElectrifYou touring event kicks off. The Bavarian company, after the interest registered last year in electric mobility,…

BMW iX5 Hydrogen will be present at IAA Mobility 2021

Two years after unveiling the BMW i Hydrogen NEXT concept car, the Group will present the BMW iX5 Hydrogen at…

BMW Motorrad presents Concept CE 02

BMW Motorrad presents a new interpretation of urban mobility on two wheels on the occasion of IAA Mobility 2021 unveiling…

BMW adopts predictive maintenance systems – that’s what it’s all about

Predictive maintenance consists of an early warning system in the production phase. Technology can predict failures before they occur. An…

BMW iX3: an updated model arrives in the EU

BMW iX3: a new update, a new dimension. The German car “returns” to the market in a renewed way with…

MINI: a book to celebrate twenty years with the BMW Group

MINI and the BMW Group: a 20-year history. For the occasion, a book entitled “THE BIG LOVE – A 20-year…

BMW Motorrad and Marshall announce strategic partnership

After much rumor, the partnership between BMW Motorrad and Marshall, historic audio services brand, has been announced. After all, between…

BMW SIM Media Challenge 2021: the victory goes to Gazzetta Squadra Corse

The title BMW SIM Media Challenge 2021 was assigned to Official Racing Team which surpassed its main rival, Team Sky,…

BMW Group: first half of 2021 in strong growth

B.MW Group closes the first half of 2021 with excellent results. The company has delivered over 1.33 million vehicles worldwide,…

BMW motorcycles premiered in the new music video by The Cadillac Three

The BMW R 18 B and R 18 Transcontinental motorcycles make their debut in the world of music, being the…

BMW Art Cars: the first exhibition of machines in augmented reality

Monk. To celebrate 50 years of cultural commitment, BMW joins with Acute Art to create a unique exhibition: the renowned…

BMW 2 Series Coupé: sportiness and technology are the winning features

There BMW 2 Series Coupe is the new model of the German Group, and continues the tradition of compact super…

The novelties of the BMW Motorrad models

Dear two-wheel enthusiasts, get ready for a series of incredible news for the program BMW Motorrad. In fact, in the…

BMW Motorrad will be present at the Eternal City Motorcycle Custom Show

BMW Motorrad Rome confirms its support for the important event Eternal City Motorcycle Custom Show. The event is preparing for…

BMW iX: the speech by Massimiliano Di Silvestre, President and CEO of BMW Italia

On the occasion of the preview of the new BMW iX, the CEO and President of BMW Italia, Massimiliano Di…

BMW Italia presents Sustainability Stories

BMW Italia starts an important storytelling project that aims to tell the sustainability and the mobility of the future. The…

BMW 2 Series Coupe, the smallest Bavarian sports car, totally changes outside, inside and under the hood

We had introduced the new BMW 2 Series Coupe a few weeks ago, with the release of the first still…

BMW eDrive Zones: active in Italy for the first time, here’s where

Thanks to GPS geo-fencing technology in certain designated cities, BMW activates the eDrive Zones. This provides for the transition to…

The new BMW iX goes into production

The new BMW iX goes into production: the four-wheeled technological concentrate will arrive within November 2021. The pleasure of drive…

BMW i4: the German company continues fast on the path of full-electric

BMW i4 is a further step forward for the company in the full-electric sector. The BMW group’s goal in the…

BMW 4 Series Gran Coupé 2021, the saloon-coupé is back: sporty but with lots of space

After the BMW 4 Series sports coupé and the fully electric i4, the range of medium-sized sports cars of the…